By pushing the envelope to the limit, American Apparel established its street creed that can only be described as edgy. Now, this clothing outfit takes another unconventional turn that only the likes of Dov Charney can pull off. We’ve just learned that it’s making Rhodia notebooks available on it’s online store. How the Montreal-born business whiz came up with the idea, we can only surmise. Could it be that he’s a Rhodia guy himself? Or is it Hed Kayce? We’re intrigued. But while we know many would still prefer to buy their notebook in person, and patronize their local bookstore or specialty shop, as if it’s some sort of a pilgrimage, an online presence is always a welcome development, particularly to those who live far from Rhodialand.